Are you in danger of being over-taken by other businesses with a better understanding of eBusiness?

Axis Centre Nottingham, is pioneering an eBusiness familiarisation initiative called eBusiness Insights, aimed at helping a selected group of Nottinghamshire businesses. The Axis team are offering web familiarisation sessions on a variety of subjects for nominated staff within each business.

With the benefit of generous funding support, AxisCentre, can offer these sessions FREE of charge to the first 10 businesses that apply*. On a commercial basis, the cost of funding these sessions is in excess of £3,000 per business, so why not take advantage of this superb opportunity? *Please note Terms and Conditions apply to satisfy funding criteria.

Aim of eBusiness Insights

The Courses are specifically designed to give staff from different disciplines within a business an understanding of some of the latest developments in eCommerce and how their improved knowledge can help your business to run more efficiently.

The Governments recent Digital Britain Report, recently published by Lord Carter, highlighted the skills gap that is developing in the UK’s Business Economy. Our experience here in the East Midlands is that this Skills Gap is widening at an alarming rate. Business Managers, Technical Staff and Marketing Personnel are not fully compliant with current digital media trends. Design and Creative personnel are having to adapt from a revolution as the age of traditional print-media recedes, and are pushed into various on-line formats. Can your staff cope with this change?

So from the basics of Google to Photoshop, Word to PowerPoint, getting more productivity from a website, and even how to exploit Facebook and the rise in popularity of Social Media websites, our eBusiness Insights programme will help you to more meaningfully engage with the Web.

Your commitment is for the business owner or key decision maker to attend a one day 'taster' session, and then nominate staff members to attend the subsequent session from which they will gain the most benefit.

Practical business benefits

Some of the eBusiness Insights and skills this programme can provide:

• Understand where the web is heading and how it will affect your industry
• Climb up the Google ranking for free, plus understand how to use Paid Search
• Gain web design skills from basics to advanced HTML and CSS
• Improve website productivity & develop new markets and opportunities
• Combine insider views, tips, tactics and practices from the world of online business
• Understand Social Media and how your business can exploit this phenomenon
• Learn how to create marketing material in Adobe Photoshop
• Improve your office productivity with skills in Excel, Word and Powerpoint

About the Courses

Beyond mere 'taster' sessions, these are meaningful high value one or two-day mini training courses that deliver eBusiness Insights, practical techniques and most importantly, get your business moving on the road to real commercial return from the Web. Increasing office productivity is also vitally important, so there are 3 high value training Insights available to get the most out of your existing application skill base.

Courses are aimed at key decision makers, marketing and technical staff that in most cases do not assume any prior knowledge other than basic PC and web familiarity. These are high value courses in small groups delivered by field active eBusiness professionals and elsewhere could cost £3000 or more for the package available to each business.

If you are then inspired to continue learning and developing after the courses, we have a full range of similar themed in-depth courses subsidised by the HefcE.

What next?

For more information please contact Mark Spreckley, AxisCentre Business Development Manager on 0115 925 6666 or email Mark on mark.spreckly@castlecollege.ac.uk.

PDF explaining the Ebusiness Insights programme